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Linda Abraham is a prominent leader, entrepreneur and co-founder of Paragren Technologies and comScore. Founded in 1999, comScore revolutionized the way digital behavior is measured and analyzed, providing insights into online advertising, marketing strategies, and consumer behavior. During her tenure, she played a pivotal role in shaping the company’s vision and driving its growth to become an industry leader. Currently, Linda is an investor, advisor, board member in a range of early-stage companies, spanning educational technology, data/analytics, machine learning/AI, clean energy, and transportation. She was named a ‘Great Mind’ by the Advertising Research Foundation and has appeared as an expert speaker in media outlets such as CNBC, The CBS Evening News and NPR.
21:21 | 2013
Tags: comScore,
Earlier in her career, Linda Abraham served as Senior Vice President at Information Resources, Inc. (IRI), where she led analytics teams, advising blue-chip consumer brands on data-driven decision-making. She co-chairs the Global Advisory Council for Social Media at the World Economic Forum, contributing her expertise to discussions about technology, data, and societal impact. She is a sought-after speaker and thought leader on digital analytics, marketing, and the responsible use of data in the digital age. Her achievements have been recognized globally, and she remains a sought-after voice in the realms of digital transformation and data-driven marketing.
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