Mercado Global
Mayan Women and Ethical Fashion
As part of the CORE ONE Global Initiative, we are thrilled to announce the production of the short documentary Mercado Global: A Profound Journey of Heritage and Culture, a story that shines a spotlight on the fashion brand Mercado Global, a nonprofit organization making transformative strides for Mayan women in Guatemala.
The Visionaries Behind Mercado Global
Mercado Global was founded by two extraordinary women, Ruth Álvarez-DeGolia and Benita Singh, with a vision to empower indigenous Mayan women in Guatemala to break the cycle of poverty and become leaders in their communities. Rooted in principles of economic opportunity and ethical fashion, Mercado Global connects these women with international markets, enabling them to create sustainable livelihoods.Ruth and Becca’s work embodies resilience, creativity, and the power of education and mentorship. Through their dedication, they have created a movement that transcends borders, showcasing the beauty of handmade products while advocating for equality and empowerment. Today, Mercado Global has grown into a global fashion brand, available across major department stores, and has achieved remarkable milestones through collaborations with brands like Levi’s. These partnerships amplify their reach and underscore the relevance of ethical fashion in mainstream markets.
A Journey Through Guatemala
Guatemala, a land of breathtaking landscapes and rich cultural heritage, is home to the Mayan people, whose ancient civilization is renowned for its profound contributions to art, architecture, astronomy, and agriculture. The Mayan culture, which dates back thousands of years, is celebrated for its intricate weaving techniques, vibrant textiles, and deep spiritual connection to the land. These traditions have been passed down through generations, forming the foundation of the artistry and resilience seen in today’s indigenous communities.
Despite this rich heritage, Mayan women face significant challenges, from lack of access to education to limited economic opportunities. Yet, these women are the backbone of their communities, preserving centuries-old weaving traditions and instilling hope for future generations.
Our documentary will delve deep into the stories of these women, capturing their strength, dreams, and determination to create better lives for themselves and their families. It will explore how Mercado Global is not only providing them with the tools to succeed but also inspiring effect of change across their communities.
CORE + Mercado Global: A Shared Mission
CORE’s mission to amplify voices and foster global understanding perfectly aligns with Mercado Global’s efforts to empower women. Our collaboration goes beyond the documentary—it’s about creating a platform where the stories of these women can inspire millions. By partnering with Mercado Global, we’re championing the values of inclusion, education, and innovation that are central to both organizations.
Celebrating Ethical Fashion and Global Collaborations
Mercado Global’s line of products is a testament to the artistry and resilience of Mayan women in Guatemala. From vibrant handbags to intricate textiles, each piece tells a story of hope, craftsmanship, and empowerment. Over the years, Mercado Global has collaborated with major brands, bringing their unique creations to a global audience and reinforcing the importance of sustainable and ethical fashion. Their growing presence in department stores and partnerships with iconic brands like Levi’s mark a significant step in showcasing the beauty of their work while redefining global perceptions of ethical fashion.
Through our documentary, we aim to highlight not only the beauty of these products but also the lives they touch. Every purchase supports a woman in Guatemala, helping her send her children to school, gain financial independence, and uplift her entire community.
Shop and Support
Sneak Peek: Two-Minute Preview Now Available
In celebration of Giving Tuesday, CORE is proud to release a two-minute preview of the documentary. This exclusive glimpse offers viewers the opportunity to witness the incredible resilience and artistry of the Mayan women of Guatemala. It’s a powerful reminder of the impact of supporting initiatives like Mercado Global, especially during this season of giving.
We invite you to watch the preview and consider supporting Mercado Global’s mission to empower more women to rewrite their futures.
Mark Your Calendars: Full Documentary Release on Women’s Day
The full short documentary will premiere on International Women’s Day, March 8, 2025. This meaningful date reflects the documentary’s celebration of the achievements, strength, and potential of women worldwide. We are honored to share this story with our global audience and to highlight the profound impact of Mercado Global’s work.
CORE’s Role in Global Change
CORE is committed to curating stories that connect humanity, blending timeless wisdom with contemporary challenges. By spotlighting initiatives like Mercado Global, we aim to inspire action and foster dialogue around critical issues such as women’s empowerment, ethical trade, and sustainable development.
Our short documentary is just the beginning. As we continue to grow our CORE ONE Global Initiative, we are excited to partner with organizations that embody the spirit of resilience and hope. Together, we can amplify their voices, celebrate their achievements, and inspire viewers worldwide to be part of the change.
Join the Journey
As we gear up for the full release of this inspiring documentary, we invite you to join the conversation. Explore Mercado Global’s products, learn more about their mission, and support their cause. Together, we can celebrate the power of storytelling and the incredible strength of Mayan women driving change in their communities.
Stay tuned for updates on the documentary and more stories from the CORE ONE Global Initiative. Let’s continue to shape the future, one story at a time.
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